Real Insurance

Key Information – Real Life Insurance

• Insurer: Hannover Life Re of Australasia Ltd (Hannover)
• Distributor: Real Insurance (a trading name of Greenstone Financial Services Pty Ltd (GFS))
• GFS ABN: 53 128 692 884
• GFS AFSL: 343079
• Hannover ABN: 37 062 395 484
• Hannover AFSL: 530811
• Types of Cover Generally Offered:
  • Life Insurance (Death Cover)
  • Optional Total and Permanent Disability (TPD) Insurance
  • Optional Serious Illness Insurance
  • Optional Children’s Insurance
• Target Market:
  • Australian Residents (typically 18-74)
  • Individuals needing financial protection for dependents or debts
  • Individuals who can afford ongoing, annually increasing premiums
• Key Features:
  • Life Cover: Provides a lump sum payment to beneficiaries upon the death of the insured or diagnosis of a terminal illness.
  • Optional benefits for TPD, Serious Illness, and Children’s Insurance provide lump sum payments under specific circumstances.
  • Easy application process, often with no initial medicals.
  • Value-adds like ‘Real Reward™’ cashback and free online Will offers.
• Premium Structure:
  • Premiums are typically annually increasing (stepped).
  • Premiums are calculated based on factors like age, sex, smoking status, benefit amount, and health/lifestyle factors.
• Important Considerations:
  • Real Insurance operates under a ‘general advice’ model, placing the responsibility of suitability assessment on the customer.
  • Customers should be aware of product features, limitations, exclusions, and their duty of disclosure.

Real Insurance (Life Insurance) – History and Milestones

Real Insurance has built a reputation as a trusted provider of direct-to-consumer insurance in Australia, known for its straightforward products and customer-first approach. It is a brand of Greenstone Financial Services, a leading distributor of insurance products in Australia.

Key Milestones:

• 2005 – Launch of Real Insurance in Australia Real Insurance was launched to provide Australians with affordable and accessible insurance solutions, starting with general insurance products like car and home insurance.
  
• 2008 – Entry into Life Insurance Market Real Insurance expanded into life insurance, offering life cover, funeral insurance, and later, income protection and trauma insurance – all directly available without the need for financial advisers.
  
• 2012 – Innovation in Direct Life Insurance Real became one of the first brands in Australia to popularise direct life insurance over the phone and online, giving customers more control over their insurance journey.
  
• 2015 – Awards and Recognition Real Insurance received multiple Mozo People’s Choice Awards and CANSTAR Outstanding Value Awards, reflecting strong customer satisfaction and product value.
  
• 2018 – Launch of Real Care App Real introduced its Real Care app, providing policyholders with access to health and wellness support, grief counselling, and practical tools during difficult times.
  
• 2020 – Commitment to Customer Service Real Insurance continued to win awards for customer service excellence, becoming known for fast claims handling and straightforward policy structures.
  
• Today (2025) Real Insurance is one of Australia’s most recognised direct life insurance brands, offering cover to thousands of Australians and maintaining a focus on affordability, simplicity, and ongoing customer support.

Real Life Insurance – Key Strengths

Real Insurance offers several strengths that contribute to its position in the Australian market:

• Simplicity and accessibility: Real Insurance emphasizes making life insurance straightforward and easy to understand, which can be a significant advantage in a complex product category.
• Flexibility and customization: The availability of optional benefits (TPD, Serious Illness, and Children's Insurance) allows customers to tailor their coverage to their individual needs.
• Easy application process: Real Insurance highlights the ease of applying for cover, often with no initial medical examinations.
• Value-added benefits: Real Insurance provides additional benefits such as the ‘Real Reward™’ cashback program and free online Will kits, enhancing the overall value proposition.
• Strong Underwriter: The products are underwritten by Hannover Life Re of Australasia Ltd (Hannover), a strong global reinsurer, providing a sense of security and reliability.
• Commitment to Customer Service: Real Insurance emphasizes its commitment to customer service and has established a complaint resolution process.
• Clear Product Differentiation: Real Insurance provides a suite of products tailored to specific needs, including:
  • Real Life Insurance (Family Life Cover): A primary retail offering with potential for lifelong cover.
  • Term Life Cover: Offering cover for a defined period with a unique conversion feature.
  • Life Cover for SMSF: Catering to the specific requirements of Self-Managed Superannuation Funds.
  • Income Protection Insurance: Providing income replacement in case of disability

These strengths collectively position Real Insurance as a provider focused on accessibility, choice, and customer value within the Australian life insurance market.

Real Life Insurance – Awards and Recognitions

Real Insurance has consistently been recognised for its commitment to value, customer satisfaction, and quality life insurance products in the Australian market. Over the years, it has received multiple independent awards that highlight its strong performance and customer-focused approach.

• Mozo People’s Choice Awards Real Insurance has been a multiple-time winner of Mozo People’s Choice Awards, which are based on real customer feedback. These awards recognise excellence in customer satisfaction, trust, and service delivery across insurance categories.
  
• Canstar Outstanding Value Awards Real Life Insurance has received Canstar’s Outstanding Value Award for its life insurance offerings. This prestigious recognition is awarded after a detailed review of price and feature performance across the market, reinforcing Real’s reputation for competitive pricing and strong product features.
  
• Feefo Platinum Trusted Service Award Real Insurance has been awarded the Feefo Platinum Trusted Service Award, which is based on verified customer reviews. This highlights Real’s consistent delivery of high-quality service and support, especially during claims and policy servicing.
  
• IBA Excellence Awards Finalist Real Insurance has also been acknowledged as a finalist in the Insurance Business Australia Awards, which celebrates innovation, customer focus, and industry leadership.

These awards and recognitions reflect Real Insurance’s ongoing commitment to providing accessible, affordable, and reliable life insurance solutions to Australians, backed by strong service and customer care.

Real Life Insurance - Cover Amount Ranges

Real Life Insurance provides a range of cover amount options to cater to different needs and financial circumstances. The available cover amounts vary depending on the specific type of insurance.

Here are the typical cover amount ranges available through Real Life Insurance:

Life Cover: The amount of Life Insurance you can apply for is coming shortly.

Total and Permanent Disability (TPD) Insurance: The amount of Total & Permanent Disability Insurance you can apply for are not stated at the moment (we will get this shortly)

Income Protection Insurance: You can apply to insure a portion of your income, but the exact percentage or maximum/minimum amounts are not specified in the PDS.

Children's Insurance: Unknown

Key points for consideration:

• These ranges are general guidelines and may vary based on your personal circumstances, age, occupation, health history, and how the policy is obtained.
• A licensed advisor or your super fund can help determine the most appropriate level of cover for your needs.
• For specific cover amount details, it is essential to refer to the relevant Product Disclosure Statement (PDS) or contact Real Life Insurance directly.

Sustainability & Corporate Responsibility – Real Life Insurance

Real Life Insurance, as part of the Greenstone Financial Services group, is committed to operating responsibly and making a positive impact on the community and environment. While Real Insurance focuses primarily on delivering accessible and affordable insurance, it also supports broader sustainability goals and ethical practices through its parent group.

Environmental Responsibility Greenstone Group, the distributor behind Real Life Insurance, has adopted initiatives to reduce its environmental footprint. This includes embracing digital-first processes to minimise paper use, improving energy efficiency across office operations, and supporting remote working to lower emissions.

Community Support Real Insurance has a long history of supporting community-driven causes. Through sponsorships and donations, Real contributes to organisations focused on road safety, family support, health and wellbeing, and financial literacy. Their commitment to helping everyday Australians extends beyond insurance cover into real-life community impact.

Ethical Conduct and Governance Real Insurance operates under strict regulatory oversight and industry codes of conduct. It is committed to ethical business practices, customer transparency, and acting in the best interest of policyholders. The company ensures compliance with ASIC and APRA standards while continuously improving internal training, risk management, and governance structures.

Customer-Centric Culture Real’s corporate responsibility extends to how it supports its policyholders. With award-winning customer service and a focus on fair claims handling, the brand prioritises doing right by its customers—especially during life’s most difficult moments.

While not as publicly vocal about sustainability as some larger insurers, Real Life Insurance contributes to a responsible and supportive ecosystem through its operational practices, community focus, and commitment to long-term customer wellbeing.

Real Life Insurance - Pricing and Premiums

Real Life Insurance offers stepped premiums, meaning your premiums start lower and increase with age. The cost of your policy is influenced by several personal and policy-related factors, including:

• Your age at the time of application
• Smoking status
• Gender
• Amount of cover selected
• Health and lifestyle information
• Type of cover (e.g. Life, Income Protection, Serious Illness)

Sample Monthly Premium Estimates*

Age: 30Non Smoker: From ~$20/month for $250,000 coverSmoker: From ~$30/monthAge: 40Non smoker: From ~$30/month for $250,000 coverSmoker: From ~$45/monthAge: 50Non smoker: From ~$50/month for $250,000 coverSmoker: From ~$75/month

*These are indicative only and may vary based on individual risk factors and underwriting outcomes. For funeral insurance, premiums typically start from as little as $3.25/week depending on cover amount and age.

Key Premium Features:

• Stepped Premiums: Premiums increase with age.
• No Upfront Medical Exams: Pricing is based on application responses.
• Discounts: Occasional promotional discounts may be available through online offers or partner promotions.
• Cancellation Flexibility: Cancel anytime with no cancellation fees.

Real Life Insurance - Product Disclosure Statement

Real Income Protection Insurance

The Real Income Protection Insurance Product Disclosure Statement (PDS) is designed to help you understand the key features, benefits, terms, conditions, risks, and exclusions of the Real Income Protection Insurance and to assist you in deciding if this product is right for you. It also includes information about premium payments, the claims process, and how to make a claim.

Key Information:

• Product Name: Real Income Protection Insurance
• Issue Date: 8 April 2024
• Insurer: Real Insurance
• What’s Included:
  • Income Benefit: A monthly benefit if you cannot work due to sickness or injury.
  • Rehabilitation Benefits: Benefits intended to help you return to work.
  • Final Expenses Benefit: A lump sum to help cover funeral costs in the event of death.
• Important Notes:
  • Real Income Protection Insurance is offered by Real Insurance.
  • Real Income Protection Insurance pays a monthly benefit if you cannot work due to sickness or injury.
  • Premiums are calculated based on various factors.
  • You can cancel your Real Income Protection Insurance at any time.
  • If you have a concern about your insurance cover or any aspect of our service, please tell us about it.
  • If you think you may be able to claim, please let us know as soon as possible.
  • Real Insurance pays all eligible claims promptly once processed, under the condition that the member answered all questions truthfully and completely during the application process and at claim time.
  • Your insurance cover, and their liability to pay claims, will end if any of the following events occur: You don't pay your premiums when they are due, We pay the full Sum Insured, You die, You join the armed forces of any country, You cancel your insurance by letting us know in writing, Legal proceedings are commenced for your winding up, Your insurance ends, as set out for each cover type under Exclusions and Limitations.
  • Any advice given in the PDS is of a general nature only and doesn't account for your individual circumstances.
  • When you apply for insurance and we accept your application for cover, you have a contract of insurance with us.

Real Life Cover for SMSF

The Real Life Cover for SMSF Product Disclosure Statement (PDS) is designed to help you understand the key features, benefits, terms, conditions, risks, and exclusions of the Real Life Cover for SMSF and to assist you in deciding if this product is right for you. It also includes information about premium payments, the claims process, and how to make a claim.

Key Information:

• Product Name: Real Life Cover for SMSF
• Issue Date: 1 July 2023
• Insurer: Real Insurance
• What’s Included:
  • Life Insurance: Pays a lump sum if you die or become terminally ill.
  • Total and Permanent Disability (TPD) Insurance (Optional): Pays a lump sum if you're unlikely ever to work again because of sickness or injury.
  • Complimentary interim Accidental Death Insurance: Cover in place while full application is being assessed.
• Important Notes:
  • Real Life Cover for SMSF is offered by Real Insurance.
  • Real Life Cover for SMSF offers life insurance and an optional TPD insurance.
  • Premiums are calculated based on various factors.
  • You can cancel your Real Life Cover for SMSF at any time.
  • If you have a concern about your insurance cover or any aspect of our service, please tell us about it.
  • If you think you may be able to claim, please let us know as soon as possible.
  • Real Insurance pays all eligible claims promptly once processed, under the condition that the member answered all questions truthfully and completely during the application process and at claim time.
  • Your insurance cover, and their liability to pay claims, will end if any of the following events occur: You don't pay your premiums when they are due, We pay the full Sum Insured, You die, You join the armed forces of any country, You cancel your insurance by letting us know in writing, Legal proceedings are commenced for your winding up, Your insurance ends, as set out for each cover type under Exclusions and Limitations.
  • Any advice given in the PDS is of a general nature only and doesn't account for your individual circumstances.
  • When you apply for insurance and we accept your application for cover, you have a contract of insurance with us.
  • A self-managed superannuation fund (SMSF) trustee or an Approved Superannuation Fund trustee can purchase this product on behalf of the Life Insured as a member of the fund

Real Life Insurance

The Real Life Insurance Product Disclosure Statement (PDS) is designed to help you understand the key features, benefits, terms, conditions, risks, and exclusions of the Real Life Insurance and to assist you in deciding if this product is right for you. It also includes information about premium payments, the claims process, and how to make a claim.

Key Information:

• Product Name: Real Life Insurance
• Issue Date: 16 December 2024
• Insurer: Real Insurance
• What’s Included:
  • Life Cover: Pays a lump sum if you die or become terminally ill.
  • Total and Permanent Disability (TPD) Insurance (Optional): Pays a lump sum if you're unlikely ever to work again because of sickness or injury.
  • Children's Insurance Option: Lump sum payable on the death or diagnosis of a terminal illness of a child.
• Important Notes:
  • Real Life Insurance is offered by Real Insurance.
  • Real Life Insurance offers several different insurance types, each providing a benefit for different scenarios.
  • Premiums are calculated based on various factors.
  • You can cancel your Real Life Insurance at any time.
  • If you have a concern about your insurance cover or any aspect of our service, please tell us about it.
  • If you think you may be able to claim, please let us know as soon as possible.
  • Real Insurance pays all eligible claims promptly once processed, under the condition that the member answered all questions truthfully and completely during the application process and at claim time.
  • Your insurance cover, and their liability to pay claims, will end if any of the following events occur: You don't pay your premiums when they are due, We pay the full Sum Insured, You die, You join the armed forces of any country, You cancel your insurance by letting us know in writing, Legal proceedings are commenced for your winding up, Your insurance ends, as set out for each cover type under Exclusions and Limitations.
  • Any advice given in the PDS is of a general nature only and doesn't account for your individual circumstances.
  • When you apply for insurance and we accept your application for cover, you have a contract of insurance with us.

4. Real Term Life Cover

The Real Term Life Cover Product Disclosure Statement (PDS) is designed to help you understand the key features, benefits, terms, conditions, risks, and exclusions of the Real Term Life Cover and to assist you in deciding if this product is right for you. It also includes information about premium payments, the claims process, and how to make a claim.

Key Information:

• Product Name: Real Term Life Cover
• Issue Date: 1 July 2023
• Insurer: Real Insurance
• What’s Included:
  • Life Insurance Benefit: Pays a lump sum if you die or become terminally ill.
  • Final Expenses Benefit: A lump sum to help cover funeral costs in the event of death.
• Important Notes:
  • Real Term Life Cover is offered by Real Insurance.
  • Real Term Life Cover offers life insurance with an additional final expenses benefit.
  • Premiums are calculated based on various factors.
  • You can cancel your Real Term Life Cover insurance at any time.
  • If you have a concern about your insurance cover or any aspect of our service, please tell us about it.
  • If you think you may be able to claim, please let us know as soon as possible.
  • Real Insurance pays all eligible claims promptly once processed, under the condition that the member answered all questions truthfully and completely during the application process and at claim time.
  • Your insurance cover, and their liability to pay claims, will end if any of the following events occur: You don't pay your premiums when they are due, We pay the full Sum Insured, You die, You join the armed forces of any country, You cancel your insurance by letting us know in writing, Legal proceedings are commenced for your winding up, Your insurance ends, as set out for each cover type under Exclusions and Limitations.
  • Any advice given in the PDS is of a general nature only and doesn't account for your individual circumstances.
  • When you apply for insurance and Real Life accept your application for cover, you have a contract of insurance with them.

IMPORTANT NOTE: This information is general information only, which means it doesn't consider your individual objectives, financial situation or needs. You should consider the appropriateness of this information to your situation before acting on it. Make sure you compare different life insurance providers in the market.

Real Life Insurance Target Market Determination

Real Life Insurance is a suite of insurance products designed to provide financial protection to consumers seeking to mitigate risks associated with death and terminal illness. Optional benefits also include coverage for disability and illness. It is essential to understand that this overview is based on the Target Market Determination; for comprehensive product details, consumers should consult the official Product Disclosure Statement (PDS).

TMD Effective Date: 16 December 2024
Issuer: Hannover Life Re of Australasia Ltd (ABN 37 062 395 484, AFSL 530811)
Distributor: Greenstone Financial Services Pty Ltd (GFS)

Target Market

Real Life Insurance is tailored for consumers who:

• Are Australian residents aged 18-74.
• Seek life insurance products.
• Want to insure against the risk of death or terminal illness.
• May also seek to insure against disability or serious illness.
• Need financial protection to provide for loved ones, cover debts, and manage financial liabilities.
• Can afford to pay premiums, which are structured on a stepped basis and will increase annually.

Detailed Key Features

Real Life Insurance offers various cover types:

• Life Cover: Provides a lump sum payment to beneficiaries upon the insured's death or diagnosis of a terminal illness.
  
• Optional Total and Permanent Disablement (TPD) Cover: Pays a lump sum if the insured becomes totally and permanently disabled due to sickness or injury, meeting specific conditions.
  
• Optional Serious Illness Insurance: Pays a lump sum if the insured is diagnosed with a specified serious medical condition.
  
• Optional Children's Insurance: Provides a lump sum payment to the policy owner in the event of the death, terminal illness, or diagnosis of a serious injury or illness of an insured child.

Premium Structure Options

Premiums are structured on a stepped premium basis and increase every year.

When Real Life Insurance Might Not Be Suitable

The product may not be suitable for individuals who:

• Are not Australian residents.
• Are outside the eligible age range (18-74 for life insurance, with some variations for optional covers).
• Do not meet the health and lifestyle criteria during the underwriting process.
• Cannot commit to or afford increasing premiums.
• Seek a savings or investment plan.
• Are unwilling or unable to participate in the underwriting process.

Important Notes:

• Consumers should refer to the full Product Disclosure Statement (PDS) for detailed information about the product, including terms, conditions, and exclusions.
• Real Life Insurance is an underwritten product.
• The product is distributed through the GFS inbound call center under general advice.

Company Name: Real Life Insurance (Underwritten by Hannover Life Re of Australasia Ltd) Postal

General Enquiries:

• For Income Protection Insurance: 1300 367 325
• For Life Cover for SMSF: 1300 367 325
• For Real Life Insurance: 1300 367 325
• For Real Term Life Cover: 1300 367 325

Note: Real Life Insurance policies are underwritten by Hannover Life Re of Australasia Ltd, an Australian life insurer regulated by APRA.